Forte Series

Founded by YouTuber Alex Costa who has a well-known account about grooming videos. If anyone is a connoisseur, it's Costa. That's why he founded his own line of sublime hair products.

Forte Series' mission is to make men feel their very best without much effort. When you look good, you feel good. When you feel good, you are ready to tackle all challenges with both hands. Forte Series wants to be able to offer this feeling to every man.

The development process of the hair products

All Forte Series hair products undergo a specific user-centered formulation process. Before they start on a particular product, they look at the absolute top in that category. Whether this is a clay, sea salt spray or hair oil, everything is tested from head to toe. They look at the functionality of all products and at customer demand. When they have received that feedback, a perfect profile of that specific product is created. Then the formulation process begins.

The process of developing such a product takes about six months to a year. The brand has teamed up with a group of professional chemists and works closely with them to develop their own unique formula. Testing and optimization continues until the product is almost perfect. If you want a Forte hair product, you can be sure that you don't just put something in your hair.

Assortment of Forte Series

After such a development process, it is no wonder that the brand has an all-time bestseller in their range. The Forte Series Texture Clay creates an iconic anti-gravity style that lasts all day. This clay is based on natural ingredients and will give your hair a lot of volume and texture. The Forte Series Thickening Spray , Forte Series Pomade and Forte Series Styling Cream are also very popular among Costa's supporters.

The brand also has Forte wax , Forte pomade , sea salt spray , molding paste , argan oil, shampoo , conditioner and a toiletry bag . Enough to provide every man with a good hair care product!